Sales Manager (PV) South Africa

Key Responsibilities

• Develop and execute annual sales and distribution business plans with channel partners, distributors, and key accounts; track performance against monthly, quarterly, and annual targets.
• Build, manage, and expand a strong network of PV distributors and channel partners across assigned markets.
• Lead commercial negotiations with distributors and partners, including pricing structures, rebates, margins, and contract terms.
• Manage credit control, payment terms, and ensure timely collection from distribution partners and key accounts.
• Provide accurate sales forecasts, demand planning, and pipeline updates on a monthly and weekly basis.
• Identify, onboard, and develop new distribution partners in line with company channel expansion strategy.
• Monitor competitor pricing, distributor activities, and market trends to optimize channel strategy and maintain competitiveness.
• Manage key distributor relationships through structured account planning and regular business reviews.
• Support product launches, marketing campaigns, and channel incentive programs in coordination with marketing and product teams.
• Assist in tender-related opportunities where distribution channels are involved, ensuring commercial alignment and coordination.
• Ensure strong after-sales support coordination between distributors, service teams, and end customers.
• Perform additional duties as assigned by management to support regional growth objectives.

Qualifications & Experience

• Bachelor’s degree in Business, Engineering, Renewable Energy, or related field.
• 3–5 years of experience in sales, channel management, or distribution business within the PV, renewable energy, or energy storage industry.
• Proven experience working with distributors, wholesalers, or channel partners in fast-growing energy markets.
• Strong understanding of the PV industry, including modules, inverters, energy storage systems, and downstream distribution models.
• Knowledge of PV system fundamentals (on-grid/off-grid) and Balance of System (BOS) components is an advantage.
• Experience in managing commercial negotiations and distribution agreements.
• Familiarity with channel-based sales strategies and market expansion approaches.

Skills & Competencies

• Strong English communication skills (written and verbal) are required.
• Excellent negotiation, stakeholder management, and relationship-building skills.
• Strong commercial acumen with a distribution-first mindset.
• Highly self-driven, independent, and results-oriented.
• Ability to manage multiple distributor accounts across different markets.
• Strong analytical skills for forecasting, pricing strategy, and market analysis.
• Adaptable, proactive, and comfortable working in a fast-changing competitive environment.
• Willingness to travel frequently for distributor and market development activities.